Orani Malersysteme AG · 2020 · Concept, Art Direction
Kunstrahmen
Every precise coat of paint is a work of art, executed by masters of their craft. An empty antique frame on a freshly painted wall turns the paintwork itself into the masterpiece. Shortlisted at the SwissPosterAward 2020.
The idea
Orani Malersysteme wanted to put their first-class painting services front and centre. The solution: treat every wall like a gallery. The empty frame does what no headline could: it declares the craft itself the artwork.
Recognition
Shortlist at the SwissPosterAward 2020, campaign «Kunstrahmen».
